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API Pricing Strategy

Approved

Choose a pricing model for the public API.

Edit Decision

Context & Problem

The public API launches with v3.0, and we need a pricing model before the beta opens. Enterprise customers have asked for predictable costs, while smaller teams want to start without commitment. The model we choose sets expectations we cannot easily change later.

Constraints

  • Billing infrastructure supports metering from November.
  • Two enterprise renewals in Q4 depend on a published price.
  • Must stay competitive with the two closest alternatives.

Options Considered

  • Option 1 — Usage-based pricing Chosen

    Charge per thousand API calls with a free monthly allowance. Scales with customer value and lets small teams start free.

  • Option 2 — Flat tiers

    Three fixed price points. Predictable for customers, but overcharges light users and caps our upside on heavy ones.

  • Option 3 — Seat-based pricing

    Bundle API access into existing seats. Simplest to bill, but disconnects price from the cost of serving requests.

Outcome & Rationale

We are going with usage-based pricing. It matches cost to value, removes the barrier for new teams, and is the only option the billing work already underway supports without a rebuild.

Trade-off accepted

Revenue becomes less predictable month to month. We will review after one quarter of live data.

Supporting Documents

Comments

  • Liam Zhang 2 days ago

    Agreed on usage-based, but we should publish a cost calculator alongside it or support will field the same question all quarter.

  • Maya Johnson Yesterday

    Calculator is on the launch checklist. Legal has signed off on the free allowance wording.

Decision Details

Owner
Jessica Collins
Category
Strategy
Priority
High
Created
28 Aug 2026
Decided
9 Sep 2026
Tags
Pricing API v3.0

Approvals

  • Maya Johnson

    Head of Product

    Approved
  • Liam Zhang

    Engineering Lead

    Approved
  • Sofia Lopez

    Finance

    Pending

Timeline

  1. Approved

    Maya Johnson · 9 Sep 2026

  2. Submitted for review

    Jessica Collins · 4 Sep 2026

  3. Draft created

    Jessica Collins · 28 Aug 2026

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